Millions around the globe will be tuning in to watch the 2014 FIFA World Cup and the Brazilian trend that will be accompanying it. Brazil is such a vibrant country, what with the colorful Carnival held annually each February, Brazilian bikinis on sandy beaches, Sugarloaf Mountain peaking out of Rio's backdrop, and of course soccer (football in the rest of the world)! There is so much that this country offers that it will be interesting to see the Brazilian trend unfold. Here are a few ways you can rock the Brazilian trend this World Cup season.
1 Kate Spade Rio Scene Scarf
Kate Spade has been inspired by the Brazilian trend as she came out with a fantastic line of Rio inspired clothing and accessories in her Rio Shop Collection. This scarf is a perfect accessory if you're heading to any tropical beaches this summer. You can pair it with any color-blocked casual items as it's got a range of great hues in it. It would transition well from day wear to an evening accessory too. Priced at $128, it’s available from Kate Spade boutiques, select department stores and online.
Frequently asked questions
2 H&M Patterned Shorts
These shorts are perfect for summertime as they’re made in rayon, which is a super-light, breathable fabric. They'll be great if you're spending time on the beaches in Brazil or you're heading to watch a soccer match. They'll go with anything too, whether a bikini top or a t-shirt! These shorts are reasonably priced at $17.95 so they won’t set you back much either. Available from H&M stores or online.
3 Roxy Women’s Brazilian Chic 70's Bikini
I can’t speak about Brazil without considering something to wear to the beach to swim, surf or sunbathe in. If you’re venturing to Rio to physically watch some World Cup matches, you’re going to want to go armed with a Brazilian-inspired bikini. Roxy, the female surfer line of Quicksilver created a colorful bikini halter top and bottoms to match in a vintage retro design. The full bikini costs $84 and is available from Roxy boutiques, Dick’s Sporting Goods, and other sports/surf shops.
4 Kate Spade Novelty Toucan Resin IPhone Case
To complement your summer wardrobe and still remain relevant with your technical accessories, why not purchase this cute Kate Spade iPhone cover for the World Cup. Inspired by the jungles of Brazil, a colorful Toucan bird is on the outside and the famous Kate Spade slogan, “live colorfully” is on the inside. This fashion accessory is priced at $40 and is available at Kate Spade boutiques, from select department stores as well as online.
5 Clements Ribeiro Cotton and Silk Dress
This dress is pretty pricey, yet it’s interesting as it has an image of Sugarloaf Mountain on it! It’s got a gorgeous black lace paneling on the back and has some vibrant colors, making it a beautiful evening cocktail dress. Perfect to wear if you’re physically venturing to Rio yourself, but it would also make a great mini-dress if you want to wear something Rio–inspired for the World Cup at home. Either way, this dress makes me want to visit Brazil! Available from net-a-porter.com and other online clothing websites.
6 Puma Suede Classic Tropicalia Sneakers
These cute shoes come in three colors: black and pink; a pretty coral and green; and indigo and pink. What better way than to rock the Brazilian trend sporting something made by the clothing brand Puma, the company behind behind the national soccer kits for eight of the competing countries! Everyone recognizes Puma's panther logo and supposedly the dip-dyed colors in their shoes were inspired by the street art scenes of Brazil. Pretty cool if you ask me! A pair of these will cost you $65 and they're available from Puma stores, Nordstrom as well as Zappos.
7 Adidas Brazuca Top Glider Soccer Ball
Although this isn’t technically a fashion piece, I left the official match ball as the last street style item. It’s hard not to be inspired by the street sport of soccer that is so popular the world over. Even though it's not a fashion piece, it’s still a fan-favorite collector’s item and it's been inspired by Brazil. Manufactured specifically to celebrate the 2014 World Cup and priced at $30, you’ve simply got to get one! Available from Adidas stores, sports retailers and you can find them online. You can even pre-order the final match ball as a limited edition piece.
I hope you’ll get into the Brazil-inspired fashion theme between the 12th June and 13th July and watch at least one of the soccer matches of the World Cup. What will you wear to rock the Brazilian trend this World Cup?